Welcome to a brand new section of the DEETER Web site. We'll be updating this page monthly to share our latest "goings on." We hope you'll check back often. Drop us a line if you have any questions!

At the beginning of the month we were greeted with boxes and boxes of new stationery for the three Access Property Management (APM) offices. In addition to a complete logo overhaul, DEETER worked with one of our designers to create an identity set including letterhead, envelopes, folders, and business cards (check out samples of these items). Pleased with their initial stationery, APM called on us to create some additional pieces – note cards, labels, and notepads. We're now moving ahead with Phase II of the APM plan.

We have been working on several events with St. Mary Medical Center, the latest being "Breakfast with a Champion," hosted by Dr. Anthony J. Balsamo of St. Mary and Makefield Orthopaedics, and former Philadelphia Eagles wide receiver Harold Carmichael. Together they led a roundtable discussion on osteoarthritis. More than 350 people gathered at the medical center to discuss living with osteoarthritis and tactics that can be used to engage in a more active, pain-free lifestyle. WBCB 1490 AM broadcasted live from St. Mary, and we coordinated all media involvement surrounding the event.

As a follow-up to a three-part 3-D direct mail campaign that we developed for Willow Grove Open MRI (WGOMRI), our staff developed brochures and a PowerPoint presentation. Armed with these materials, a member of our staff has been accompanying one of the WGOMRI team members to stage lunch presentations for doctors who received the direct mail. They discuss the benefits of working with WGOMRI and answer any questions the doctors and their staff members may have.

Other DEETER projects in January included gearing up for work with several new clients, winter sale advertising for Hendrixson's Furniture, the creation of a DVD for the St. Mary Foundation, and media training for ReMed Brain Injury Rehabilitation.

If January was any indication, it's going to be a busy 2007!